Interfaces for
CRM & e-commerce
The perfect interplay for emotional customer experiences across all touchpoints – with MIDbridge® consistent data integration & proactive synchronisation.
Interfaces for
For companies that want to link their customer relationship management (CRM) and their e-commerce platform bidirectionally, there are a number of decisive factors for success.
Success factors:
- A holistic 360-degree customer view
- Smooth processes – largely in real time
- Higher conversion rates
- Reliable technology
In addition to the definition of clear goals and use cases, the most important factors are
Consistent data integration & proactive synchronisation in real time.
Important data for a customer portal are:
- Customer data: Profile data, preferences, interactions (purchase history, support tickets)
- Order data: What was purchased when via which touchpoint (online. offline)? What returns were there?
- Product data: Prices, availability & personalised offers
- Interactions: Customer communication via website, newsletter, chat, social media, customer cards, discount campaigns and vouchers
Another advantage of our interface software is the high level of security and data protection that is guaranteed when transferring and storing customer data. The interface is also flexibly expandable and can be adapted to individual requirements so that it can easily keep pace with the development and growth of your company. Our interface offers the ideal solution for optimising CRM processes and efficiently networking your systems.
The MIDbridge® connects CRM systems bidirectionally to other IT worlds such as shops, marketplaces, ERP, accounting systems, etc., thus eliminating system discontinuities (e.g. IBM AS400 – connection to Salesforce) and realising a 360-degree customer experience in real time.
Do you want to have a 360-degree customer view? This requires a CRM system – with the definition of clear goals and processes as well as middleware that can ensure consistent synchronisation of all relevant data – the MIDbridge® – regardless of where your data is located, on premise or in the cloud.
Get in touch with us!
More success with reliable interfaces for CRM & e-commerce
Integrations for CRM & e-commerce
Do you want to be able to connect your different systems (online stores, ERP, financial accounting, marketplaces, etc.) easily and clearly and manage them centrally?
Then you've come to the right place! From now on, you can control each channel specifically and configure it optimally.
Most common questions:
Are the interfaces flexibly adaptable?
Yes, our interfaces are flexible and can be customised to the specific needs of your company.
How does MIDbridge® support the integration and consolidation of data?
The MIDbridge® centralises and consolidates data from different systems. Thanks to preconfigured adapters and interfaces, it ensures a uniform and reliable database, which enables process optimisation and increased efficiency. This facilitates collaboration between different systems and improves data quality.
How does the MIDbridge® support the automation of processes?
The MIDbridge® data hub supports the automation of processes through
- Integration and mapping of software and databases via wizards and preconfigured connectors
- Avoidance of incorrect or multiple entries thanks to automated data preparation
- Use of fully integrated escalation management in the Process Centre
- Proactive monitoring and control of processes in the Monitor Centre
- Adaptation of process control as required, e.g. in the event of a rule violation.e.g. in the event of a breach of rules
How quickly can integration take place?
Thanks to the preconfigured adapters, integration can be implemented quickly and easily.
How many systems can be integrated?
Our interfaces enable the connection of countless systems, whether ERP, CRM, Billing, Accounting, Payment, Shops or others.
How user-friendly is the configuration of the MIDbridge®?
The configuration of the MIDbridge® is user-friendly and intuitive thanks to the wizard-based interface. There are predefined general and app-specific job types that can be easily customised. An expert mode is available for users with IT knowledge to contribute their expertise.
Is my data sufficiently protected in a cloud?
Data protection and data security have the highest priority at MID Technologien GmbH!
MID Software is a certified “Software Made and Hosted in Germany” with a data centre in Munich. With incremental and full backups several times a week. In 2021, our software underwent a comprehensive, multi-day penetration test, which it successfully passed.
No security gaps were found in the system and no data could be accessed. MID pays attention to the highest level of data security at a technical (e.g. logging services, MFA, one-way encryption 265-bit hash, …) and personal (know-how of our experts, user training, …) level.
Arrange your personal demo call
Convince yourself personally of the possibilities that you can develop for your company with the MIDbridge®.
Arrange your free demo appointment now !
Arrange your free demo appointment now !